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Equals' "Party Line" app uses Voxeo's platform to bring voice to Facebook

voxeologo.gifHave you ever wanted to quickly get into a conference call with a group of people? What if you could just call a number and initiate a conference call that automatically dialled out to bring in the other participants? Would you see yourself using this for a group (or groups) of your friends? Could you see this being useful for a group of coworkers? Over on Voxeo's blog today, I wrote about a new Facebook application called "Party Line" that does exactly this.

facebookpartyline.jpgAs I outline in the blog post, Party Line, available (to Facebook users) at www.equals.com/partyline lets you create an unlimited number of "party lines", each of which can have up to five participants. To initiate a group call, you either dial in to 1-877-4-BUZZ-ME or you initiate the call from within the Facebook page. The application calls all the other participants and brings you all into a group conference call. You can talk for as long as you want. No bridge numbers to remember. No passcodes. Very simple to use.

For Equals, the company who developed this Facebook application, this is their first product and platform. They've indicated that in the end they want this app to also work with OpenSocial and be able to connect into the other social networking services out there supporting OpenSocial. I'll be very interested to see how well it is adopted.

From a Voxeo point-of-view, as I mention later in the blog post, this is the first Facebook app (that we know of) that uses our SIP/XML application platform, so it is admittedly exciting for us to see. We know we have a great platform for developing these kind of voice applications, but to see someone else recognize that and actually go off and develop such an application is rather cool to see.

On a technical level, it's great to see an example of what you can do with Call Control XML (CCXML). Before joining Voxeo six months ago, I knew absolutely nothing about CCXML but as I learned about what it could do, I was truly amazed. Essentially, it is an XML layer that lets you drive and control SIP-based applications. There's an amazing number of tasks you can do with CCXML and it's something I'll be writing more about here and over on Voxeo's blogs in the future. (If you'd like to learn a bit more now, you can look at the CCXML documentation, check out some CCXML tutorial videos or look at the recent post about sending telephony presence to Twitter.)

Anyway, for the moment I would encourage you to check out my Voxeo blog post with more details about Party Line, install the Party Line app and try it out! Please do let us know what you think.

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